Posts Tagged "SEM"
SEO for kids
Thats kids, as in in mini humans, not small goats, as that would be weird! Coming from a Teaching back ground, i’ve found trying to get information across in an understandable way, always works when put in an easy to digest format. I always remember a documentary on ‘John Craven’s News Round’ (i’m old!) where ‘proper’ news reporters would sometimes...
Read MoreThe importance of good PR
Its good to expand ones awareness constantly on how companies promote themselves both online and offline as i found this morning after a great meeting with PR guy Rob Baker of Artisan. Traditional PR seems to be expanding. Awareness of online trends, best routes offline and the latest trends are top of the agenda and being made aware of how a fantastic press release, promotion drive,...
Read MoreThe technology behind Google’s ranking engine
This is an old post, but still a good one as everyone tries to second guess Google’s ranking criteria. If you follow this post it may give you some insight…ahem! I knew the post wasn’t quite right as there were no seed dispensers on each pigeon station. Then again, this being Google, i bet they have their own pigeon...
Read MoreROI – the only real metric to follow
When going through the tracking and reporting of an SEO and SEM campaign, there can be tons of data to analyse, process and make sense of. Tips are a plenty on the web on the areas of SEO and SEM to cover. Some tips being more in depth than others. However, once you have got traffic to your site, you have to convert those visitors to paying visitors. You may have stats. to show traffic is...
Read MoreThe Guitar Repair Workshop
The Guitar Repair Workshop housed in PMT music store (..has the largest guitar wall in Europe!) needed a web presence where they could easily update the site with news and articles and be easily accessible and SEO friendly. Wordpress was used, with plugin development and on-going SEO.
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