Its good to expand ones awareness constantly on how companies promote themselves both online and offline as i found this morning after a great meeting with PR guy Rob Baker of Artisan. Traditional PR seems to be expanding. Awareness of online trends, best routes offline and the latest trends are top of the agenda and being made aware Read more about The importance of good PR[…]
This is an old post, but still a good one as everyone tries to second guess Google’s ranking criteria. If you follow this post it may give you some insight…ahem! I knew the post wasn’t quite right as there were no seed dispensers on each pigeon station. Then again, this being Google, i bet they Read more about The technology behind Google’s ranking engine[…]
When going through the tracking and reporting of an SEO and SEM campaign, there can be tons of data to analyse, process and make sense of. Tips are a plenty on the web on the areas of SEO and SEM to cover. Some tips being more in depth than others. However, once you have got Read more about ROI – the only real metric to follow[…]
In the last 24 hours, what did you search for online? If you can’t remember or can only remember bits, try and keep a note of all the things you looked for online in a 24 hour period. It may surprise you. Did you check emails, look for new information, bought some items, did some Read more about The past last 24 hours online.[…]
Simply asking some of your clients how they search for your products and services is great feedback on how you can optimise your online presence for SEO. Ask clients specifics, like – What are the product names or services they were looking for? What search engines and directories those products and services were listed? What Read more about Clients, the new search metric.[…]
The aim of this post is to show you how to stop all that pesky traffic going to your website. Follow the points below, make sure the areas are taken out of your site and this will en-sure no visits. Let’s begin…… Start a page at a time or if you are using a CMS, you Read more about How to not attract website traffic![…]
Web design, web designer – what does that mean these days? When I started as a web designer the skillset was – graphic design….ish, html, a bit of css, a bit of image editing, a bit of flash and a bit of server side. Basically, a little bit of everything. Things are more sophisticated these days and skills are more Read more about Web Design blog[…]
The Guitar Repair Workshop housed in PMT music store (..has the largest guitar wall in Europe!) needed a web presence where they could easily update the site with news and articles and be easily accessible and SEO friendly. Wordpress was used, with plugin development and on-going SEO.
If you have tons of data from you SEO metrics and wonder how to implement the data, try focussing on bounce rate. What is bouce rate? The amount of people who leave your site straight away without checking other content, pages or click throughs. Usually measured in two ways: The percentage of website visitors who Read more about Bounce Rate: The gem for SEO metrics.[…]
Bassmedia design, develop and promote your online presence, no matter how large or small. We specialise in – CMS based sites, Design, online promotion and a few 360 tours. If you need to enhance your online presence, please contact Bassmedia now.